27th October 2021

Timothy Armoo on Bloomberg TV: How can Facebook win back teen users?​

Our CEO, Timothy Armoo, spoke to Bloomberg Television about Gen Z on Facebook, and why the platform is struggling to attract and retain teens. 

Is it really just because no one wants to use the same social media platform as their grandparents, or are there deeper reasons? And is there anything Facebook can do at this point to reverse the tide and win teens back from their preferred platforms of TikTok and Instagram?

Watch the 5-minute clip below. And to make sure you hear all our Gen Z insights and agency news, sign up to our weekly Fanbytes newsletter here.

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