4 Things Brands Need To Know About TikTok Social Media Marketing

TikTok has well and truly exploded. Now being used as a marketing tool by big brands such as Mcdonalds, Missguided, and Warner to reach an engaged Gen Z demographic, it’s safe to say that your competitors are going to start to catch wind,…and quickly. Before it becomes oversaturated, why not get in early and take […]

What Brands Targeting Gen Z Can Learn From ACCA’s Approach

There’s no doubt about it, Gen Z are a hot topic. They are frequently the subject of conversation and debate but the biggest questions on marketers lips still seems to be: What do they like and how can I encourage them to connect with my brand?  Brands such as Netflix, Google & Youtube have done […]

Music Influencer Marketing: 3 Hacks To Go Viral On Social Media

With consumer behaviour constantly changing, music marketers have to work extra hard to keep up with upcoming trends and platforms to engage their target demographic. If only there was a way to reach their audience via a party that has already made those connections and has built a sense of trust and loyalty with your audience? […]

The Most Popular TikTok Trends 2019

TikTok is quickly becoming a global hub of trending content and memes. Where users would typically navigate to Facebook or Instagram to identify popular content, TikTok has now taken centre stage. This is especially true for the younger demographic, with the short-form video app hosting 66% of users under 30.  Not only is it the go-to […]

Social Media for Sports Marketing: How to Win on TikTok​

Facebook Twitter Instagram Linkedin Social Media for Sports Marketing: How to Win on TikTok Sponsorship deals have been kicked to the curb- consumers now spend most of their time on smartphones and therefore, social media has quickly become one of the most relevant marketing tools for sports brands. What’s more, consumer behaviour is constantly changing and brands […]

Social Media Marketing For Retail Brands

With young consumers becoming more and more sophisticated and conscious of marketers shrewd marketing tactics, it is important for social media marketing for retail brands to adapt to these changes in behaviour.  This is why it is more important now than ever to change it up, identify up and coming trends, and get in on it early.  Luckily, we have […]

The Ultimate Beginner’s Marketing On Tik Tok Guide

TikTok was the most downloaded app in Apple in Q1 2019 and is frequently recognised as Gen Z’s favourite app. With it being such a hot topic, marketers have been recognising it as a powerful marketing tool. However, if you’re new to the app, it can be overwhelming and difficult to navigate.  We’re here to […]