Getting spookily good results for Revolution Beauty on TikTok

Influencer Views



What was the challenge?

Revolution Beauty were looking to grow their profile on TikTok and were also looking to raise awareness for their slime themed Halloween collection of makeup.

What was the plan?

To coincide with the Halloween theme, we activated influencers across the UK to go live the day before Halloween showing people how to create the perfect Halloween Look using Revolution Beauty’s Slime collection. 


Influencers were picked due to not only their audience interests but their increasing growth on the platform allowing Revolutions brand to keep growing even beyond the campaign.

What was the result?

The timing of the campaign coinciding with halloween made this resonate strongly with the TikTok audience with over 46,000 hearts on 2 pieces of influencer content.