Fanbytes CEO Tim Armoo Features on Startup Secrets Podcast
Our CEO Timothy Armoo recently featured on the Startup Secrets Podcast where he spoke to host Web Francis and gave insight into our journey, provided our top tips for future entrepreneurs, and spoke about our Gen Z marketing expertise. We discuss the successes we have achieved and the challenges we have faced and overcome. Tim also touches […]
Kamani Capital Invests in Fanbytes
Kamani Capital Invests in Fanbytes We are excited to announce Kamani Capital – founders behind boohoo.com, PrettyLittleThing and Nasty Gal as strategic investors in Fanbytes! A Major testament to the work done by the Fanbytes team in making us a force for e-commerce brands trying to reach younger audiences. Not only do we benefit from […]
Using TikTok Duets to Spread Mental Health Awareness
Usually music marketing campaigns are focussed just on driving streams and generating fan engagement; but not often in spreading a genuine message. Decca Records wanted to go a different way about promoting their artist AURORA’s new single ‘The River’, a song which sees the artist AURORA, singing about allowing yourself to cry and it being […]
Chatbytes: The Other Songs
Following the huge success of our the #LoveAgain campaign which we put together for music label, publishers and management brand, The Other Songs, we spoke to Co-Founders Alastair and Billy Webber, and Head of Social, Aaron Sayer. Check out what they have to say about music marketing, TikTok and working with Fanbytes in the video […]
What Everyone Should Know About TikTok Duets
TikTok has brought its duet function in app. Allowing users to create content off the back of their favourite brands influencers and friends. Duet’s were previously available only through third party programs, but since they’ve been integrated into TikTok as a whole they’ve opened up a whole new avenue for users to engage with content. […]
How To Go Viral on TikTok with Influencers
The best way to get large-scale brand awareness on TikTok is to reach virality by tapping into trending memes and challenges. By moulding your brand into preexisting trending posts you can fuse ads and entertainment (our ‘Advertainment’ concept). There is the potential to have your content go viral and make it onto the TikTok trends […]
How to Market with Influencers on TikTok
There are a number of ways in which you can promote your brand on TikTok, all with their own pros and cons. A cross between Carpool Karaoke and the defunct Vine, TikTok is taking the social media space by storm. It is one of the fastest growing apps and is increasingly becoming the natural entertainment […]
How Brands Can Work With TikTok Influencers In 2019
Whether you’re familiar with it or not, it should be known that TikTok is the hottest property in the social app market right now. In the month of October, it was reported by TechCrunch that TikTok exceeded all of its competitors (Facebook, Snapchat, Instagram, YouTube) in terms of app installs. What’s more, the app is […]
Why Brands Need To Think More About Emotional Engagement
This year, I had the privilege to attend the first Forward 2020 edition in Birmingham, to speak to a room full of hundreds of BA (Hons) Digital Media and MA/MSc Future Media students about the challenges of creating successful marketing campaigns, and the creative process that goes behind them, as well as my predictions and […]
Why The Best Brands Are Those That Don’t Sell You Anything
Dear brands, I know your goal in life is to make money, but could you please try being less obvious about it? Sincerely, A consumer tired of disruptive ads It’s a jungle out there. Everybody wants to make money, everybody tries to get your attention, everybody throws their products at you, assuming that […]
