News & INsights
TikTok and Mental Health: What Brands Need to Know
For TikTok, mental health is vital. But how does TikTok affect mental health? Who are the best TikTok mental health influencers, is TikTok safe, and how can brands help?
International Women’s Day: Brand Examples to Inspire Your Campaign
This International Women’s Day, brands are being encouraged to #BreakTheBias. We’ve got tips on how to run a successful campaign, plus examples to inspire you.
Valentine’s Day Marketing Campaigns: Tips to Win Gen Z
Looking for the best Valentine’s Day marketing campaigns to win Gen Z? Here are our favourites + our best tips to help your brand.
How To Grow Your Brand’s TikTok Account: 15 Questions With Fanbytes’ Ocean Clarke
We ask our Account Director for Student & Lifestyle, Ocean Clarke, 15 big questions on how brands can grow their TikTok account in 2022.
Report | Battle of the Luxury Brands on TikTok
TikTok is the biggest means and opportunity for brands to engage Gen Z right now. So how can challenger food and drink brands harness its power across the key cultural dates and moments in 2022?
Timothy Armoo: Can Facebook Win Back Teen Users?
Our CEO, Tim Armoo, appeared on Bloomberg TV to discuss why Facebook is struggling to attract and retain Gen Z users. Catch the clip here.
Guide | The 2022 TikTok Playbook For Food & Drink Brands
TikTok is the biggest means and opportunity for brands to engage Gen Z right now. So how can challenger food and drink brands harness its power across the key cultural dates and moments in 2022?
5 Niche TikTok Communities You Should Know
TikTok, a platform once defined by lip synching and cringy teenage dancing, has very much evolved into the epicentre of Gen Z culture. Here are the 5 niche communities you should know about!
10 Brands On TikTok: Brand Leaderboard August 2021
On TikTok, there are the good, bad & the downright ugly. We’ve compiled 10 of the best performing brands on the platform right now, using our industry-leading TikTok analytics tool.
Interview: Our £250K Fanbytes Impact Fund
Black creators are underpaid and overlooked. Fact. Our £250K Impact Fund aims to help break the cycle of underrepresentation in marketing. Read our CEO’s interview with AdWeek here.
Report | 15 Challenger Beauty Brands Killing It On TikTok
No other platform has shaken up the beauty industry quite like TikTok… In this guide, we spotlight 15 ‘challenger’ beauty brands that are making waves on the platform and taking on the industry heavyweights!
Guide | 5 Takeouts from Fanbytes’ Event, 100 Days to Engage Gen Z
One hour, one BIG question! At Fanbytes recent virtual event, we asked our panelists from Depop, Ugly Drinks and Imagen Insights, what would they do to engage Gen Z in 100 days? Read our top takeaways here.
