Leading Paid Social Agency: ByteLabs

A 360 approach to Gen-Z performance marketing at your fingertips. 

Data driven. ROI-focused. Gen Z. ByteLabs.








We have worked with...


This is our bread and butter. We're here to make it yours.

It’s undeniable the power that paid social and performance marketing boasts in our hyper-digital world.. if done correctly.

But it takes time, resources and extensive budgets to keep up with ever changing social media trends, to discover the right platforms, understand ROI and so on. If these things aren’t properly addressed, you risk hurting in 3 of the worst ways: 

1. You alienate your audience 2. You drive low conversions and 3. You lose money and resources in the process.  

But fear not, our paid social agency has run blockbuster performance campaigns and delivered exceptional results for all types of brands including Vestiaire, Plato, & Mattel on TikTok, Instagram, Facebook & Snapchat. 

Move over branded, soulless advertising! We marry paid social with Gen Z expertise, creative strategy, and industry-leading technology to devise high converting creatives with ROI front of mind. 

Our paid social agency explained (in 51 seconds)

Don't Just Take Our Word For It...


But, What Do We Actually Do?


Copy is the voice of your brand: its what communicates your value to your target demographic. Our team of copywriting connoisseurs understand how to marry style, tone, and subject to elevate your brand and deliver high CTR’s. 



We take creative leadership very seriously. We are in the business of creating; brainstorming ideas, crafting them and launching them into action. Our ‘Genzennial’ in-house team can recite the social media playbook by heart, tap into existing cultural moments and onboard our talented network of creators to produce creatives that compel action. 


Crafting inspiring creatives is great but it would mean nothing without the data to back it up. We use industry-leading analytics tools and split-testing to ensure that your campaign is met with end-to-end optimisation. We keep it transparent the whole way through and want to ensure high ROI for you.

Our Paid Social Platforms


One thing’s for sure: TikTok has catapulted into popularity and a lot of people didn’t see it coming. But we did. 

We’ve been experimenting with TikTok for years, testing creatives and formats to find the perfect concoction for TikTok success for our clients. Our industry leading in-house TikTok analytics tool, Bytesights, gives us access to the beast of TikTok’s operation: its brain. This data helps us ensure that you are receiving 100% optimised TikTok ads campaigns.


Snapchat has around 238 million active daily users with 48% of its users being between the ages of 15-25. This indicates a massive opportunity for marketers wanting to target Gen Z.. if you know what to do with it.

Lucky for you, we’re fluent in Snapchat. We’ll help you decode creative strategy, influencer relationships, targeting and ad spend so you can show Gen Z you’re fluent in their language. 


To drive real results, you need skilfully crafted copy, compelling creatives and data driven targeting to win the hearts of your target audience.

Luckily, Fanbytes is an expert in all three, running blockbuster Facebook/Instagram Ad campaigns for blockbuster brands including Debut, MoneyHub, and WOWSTUFF.

With ROI front of mind, our in-house team of creative experts and data scientists will devise powerful, scalable strategies to propel your brand to front of mind amongst Gen Z.

Our Work

Glamcor X Fanbytes

How We Drove A ROAS Of 493% For Glamcor On Snapchat & TikTok

Moneyhub X Fanbytes

How We Drove Installs For Moneyhub On Instagram & TikTok

Let's Talk

To find out how Fanbytes can help you connect with a Gen Z Audience fill in the form to get in touch!